"The Lean Startup", a book that introduces a systematic, scientific approach for creating and managing successful startups, was written by :

PU-MET : Panjab University MBA Entrance Exam with MCQ Answers 2024

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57.

"The Lean Startup", a book that introduces a systematic, scientific approach for creating and managing successful startups, was written by :

A: Eric Ries

B: Reid Hoffman

C: Steve Blank

D: Mark Zuckerberg

The answer is: A

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Explanation

The correct option is A: Eric Ries.

Eric Ries is the author of "The Lean Startup," a book that introduces a systematic and scientific approach for creating and managing successful startups. In the book, Ries emphasizes the importance of continuous innovation and validated learning through the build-measure-learn feedback loop. His methodologies are designed to help entrepreneurs and startup founders develop products that meet market needs while minimizing wasted efforts and resources.